Planned Giving's Effect on Annual Fund and Beyond
“Oh no, I don’t think we should solicit our donors for a planned gift. That could stop them from making a gift to the annual fund, and...
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Michael Pettry
- Dec 19, 2022
- 2 min
ADJUSTING YOUR SAILS INSTEAD OF FIGHTING THE WIND
There’s no time like the present! You’ve heard it time and time again over the years: picking back up those long-lapsed piano lessons,...
Cape Fletcher Associates
- Nov 29, 2022
- 2 min
Holiday Card 2022: Incorporating "Us" Into Our Work
Art - - nearly all forms of it - - has played a significant role our lives since we were youth. John grew-up playing the piano, singing...
John Mainella
- Oct 17, 2022
- 2 min
Do you know how old your donors are?
According to a recent study by Blackbaud, the average age of a donor is 65 years old. What makes this statistic even more interesting is...
Cape Fletcher Associates
- Sep 28, 2022
- 2 min
Rethinking Giving Tuesday 2022: Part Two
If you’ve not yet read the first part of our 2022 Giving Tuesday strategy, consider clicking here to read it first. Now that you’ve...
Cape Fletcher Associates
- Sep 28, 2022
- 2 min
Rethinking Giving Tuesday 2022: Part One
Giving Tuesday 2022 - - November 29, 2022 - - is just two months away. Did it sneak up on you this year? Are you ready? And how are you...
Cape Fletcher Associates
- Jun 23, 2022
- 2 min
Charitable Giving Remains Strong: Giving USA Report on 2021 Philanthropy
The always anticipated release of the annual Giving USA study on philanthropic activity in the United States shows that Americans in 2021...
John Mainella
- Mar 18, 2022
- 3 min
Using Video To Increase Participation Rates
A few months ago, I posted a blog about stewardship and briefly mentioned the idea of using impact videos to tell our stories. In the...
Cape Fletcher Associates
- Jan 3, 2022
- 2 min
The Heart of Alumni Giving
Guest Blog: From time to time, industry leaders, experts and generally inspiring people will share their thoughts on this blog. Dr....
Michael Pettry
- Sep 28, 2021
- 2 min
Balancing Revenue *And* Expenses As A Development Professional
For those of us who have spent years as development professionals, we’re generally revenue-focused people. How many new donations came in...
Michael Pettry
- Jul 1, 2021
- 4 min
Are Big Development Staffing Changes Around The Corner?
As we know, the length of tenure for a development professional at a nonprofit is on the shorter side compared to many other professional...
Cape Fletcher Associates
- Feb 1, 2021
- 3 min
Four Questions to Change Donor Conversations
Guest Blog: From time to time, industry leaders, experts and generally inspiring people will share their thoughts on this blog. Noted...
John Mainella
- Jan 18, 2021
- 2 min
Knowing Your Audience: Solicitation Letters & Emails
I remember writing what I thought was one of the most beautiful and compelling direct mail letters. Wrong! I needed to re-think my audience.
Cape Fletcher Associates
- Jan 1, 2021
- 2 min
It's January 1...Now What?!
The rush of the holiday season is starting to fade away. Giving Tuesday is a distant memory. The final appeal slips have been recorded,...
Cape Fletcher Associates
- Dec 1, 2020
- 2 min
Storytelling and Fundraising: A Meaningful Duo
Guest Blog: From time to time, industry leaders, experts and generally inspiring people will share their thoughts on this blog. Noted...
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